July 25, 2012
After our 2012 Annual Meeting, I recapped a session from the conference that had focused on the topic of healthcare reform (See here, here and here). Once the Supreme Court announced their decision, Epstein Becker & Green’s healthcare experts once again came out to help us understand what’s in, what’s out and what’s next with their webinar on July 2nd.
Since it’s always good to hear from the experts, I thought I’d recap the webinar here for you, again, breaking it up into manageable bites (so to speak).
July 23, 2012
Last week, the LMA NJ chapter once again piggybacked on to what the NY chapter was doing, and hosted a lunch where we Skyped into a panel presentation focusing on whether law firms should help promote individual attorneys (or just focus on the firm brand as a whole). The panelists included Robert Algeri, the co-founder of Great Jakes, which is listed in his bio as “a marketing communications firm that develops next-generation websites for mid-size and large law firms.”
July 20, 2012
This morning, my thoughts and prayers go out to those in Aurora, Colorado, who were affected by the movie theater shooting.
Without further ado, this week’s top stories from ILNToday:
July 10, 2012
We’ve now talked about a couple of uses of Twitter for law firms, but there was a third one that I snuck in there during my presentation, and that’s finding intelligence.
Social media in general is an excellent way to research clients and potential clients, as well as competitors. The information is current and constantly updated, and it’s coming to you, rather than you having to go and find it.
July 6, 2012
I hope those of you in the US enjoyed the Fourth of July holiday! Things here have been hot, hot, hot, as they have been throughout much of the US, so let’s all stay cool this weekend!
Without further ado, here are this week’s top articles from ILNToday!
July 5, 2012
In my last post, I talked about using Twitter as a broadcast tool, and Nancy Myrland added some valuable comments to the discussion about making sure to incorporate as much personality as possible.
Today, we’re going to talk about what many people consider to be the most important use of Twitter – engagement. As Nancy always says “Twitter is a contact sport.”