For better or worse, we’re all uber-connected these days, between our desktops and our smart phones and our tablets. While many of us can and do (and probably should) take technological time outs for holidays and weekends and evenings, responsiveness is a key factor in keeping clients, potential clients, and yes, even referral sources happy when reaching out about business. And yet, it is STILL one of the most overlooked (and easiest to fix) complaints that I hear about relationship building.
Zen & the Art of Legal Networking
In today’s Rainmaking Recommendation, coach and trainer, Jaimie Field talks about the importance of touchpoint, and why they matter even in legal.
It has been a basic principle of marketing from time immemorial that it takes seven “touches” before someone will respond to your call to action. It was a concept began by Dr. Jeffrey Lant who is considered one of the godfathers of marketing.
Among my most popular posts last year were those dedicated to talking about LinkedIn, which tells me that it continues to be the tool that resonates most in the legal industry. I know that it’s in part because it’s become such a robust and useful platform, but I also suspect that it’s in part because some of us are still hoping that there’s a silver bullet out there when it comes to networking and relationship building. I hate to tell you – there isn’t. Even when you’re using social media, which can supersize your efforts, you still need to have goals, develop a plan, and invest time and effort in order for it to pay off for you.
As we come to a close on 2019 (and the decade), rainmaking expert and trainer, Jaimie Field brings us a very personal post that will also help you build your roadmap to kick off 2020 on the right note.
We are so close to the end of the year. But not only that, we are so close to the end of a decade.
Are we feeling that holiday spirit yet??
No matter what you celebrate, or don’t celebrate, this time of year feels like a CRUNCH. We’re all rushing around, trying to finish end of the year projects, and planning for next year is already underway. You probably have seen a lot of “end of the year” posts already, and I’m adding this one to the mix.
Our Real Estate Specialty Group announced today the fourth release of its publication, “Buying & Selling Real Estate: An International Guide.” This collaborative electronic guide offers a summary of key real estate law principles in almost 30 jurisdictions across the globe, serving as a quick, practical reference for those buying & selling real estate in these jurisdictions.
We’re so pleased to offer the fourth edition of our guide, which builds on our previous efforts. We have expanded the guide by six jurisdictions, including Colombia, Hungary, India, Norway, Panama, and Singapore. The group has also updated the guide with the latest figures and regulations for their countries. It’s a practical and valuable resource for firms and companies with multinational real estate needs.
This week, rainmaking trainer and coach, Jaimie Field, gets very personal about her story, and “Big Hairy Audacious Goals” for 2020. It’s a must read that I think will really resonate with you.
We are getting close to the end of the year. And now is the time that many people look back on what happened in the past year and try to figure out what they want to accomplish in the next. Every year we begin really fired up, but end the year pretty much the same as the beginning of the year. If you are like most, you be ending the year having not accomplished the goals you wanted to achieve at the beginning of the year. How do I know this – two reasons – one, I am like you and some years I achieve all I want and others (like this past year) I don’t. And the second reason is that statistics show that most people do not achieve their new year’s resolutions.
There are only a few weeks left in the year, and although conferences are winding down, you may be planning your 2020 calendar already (or getting in a few last networking opportunities!). Even when you’re an old hand at attending events, we can always use a refresher on tips for attending events and how to make the most of the networking opportunities they present. Here are some quick tips for making the most out of your attendance!
It’s the last month of the year, and I can feel your motivation for business development flagging. It’s okay, you’re not alone.
So how can you motivate yourself (or others) to finish out the year strong, and get some business development in?
It’s easy to think that the hard part of networking is the event itself, and if we can navigate that successfully, we’ve done our jobs well and the work will come in. But a big part of successful relationship development is continuity, and that means following up AFTER an event to ensure that you don’t drop off the other person’s radar. Particularly at this time of year, it’s easy to become very busy and distracted (both you and your prospects!) and no longer be top of mind with someone that you really may want to be better connected to.