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What Could Corporate Execs Learn from Sun Tzu? (Part II)

This week’s article is part 2 of 2 by Scotts Marrs, Managing Partner at Akerman’s Houston office and our first guest columnist, on his experience and advice on corporate crisis strategy. In case you missed it, you can read part 1 here. To submit a guest column, please email it to our Marketing Coordinator, Nicole Mailhoit at nmailhoit@levick.com.

We continue our review of sage corporate crisis strategies as gleaned from Sun Tzu’s 2,500-year-old Chinese masterpiece, The Art of War. His observations are relevant in today’s volatile business climate which has been rocked by COVID, recession, inflation, continued supply chain disruptions, the war in Ukraine, political unrest, scandals, and governmental investigations. Read more…