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FTC ENDORSES NEW PRIVACY SYSTEM FOR THE UNITED STATES AND ASIA-PACIFIC REGION REGARDING CROSS-BORDER DATA TRANSFERS

Cross-border data transfers have become increasingly complex over the years as different countries and regions enforce privacy laws and practices that vary from those in the United States.

NEW APEC SELF-REGULATORY PRIVACY INITIATIVE

With the hope of easing the burden on U.S. businesses, the Federal Trade Commission (FTC) this month endorsed a new program by the Asia-Pacific Economic Cooperation (APEC) to unify cross-border data privacy protection among members of APEC. APEC is a forum for 21 member Pacific Rim countries (member economies) which seeks to promote free trade and economic cooperation throughout the Asia- Pacific region. In light of a continual increase in the amount of consumer information moving across national borders, APEC’s program is designed to enhance the protection of consumer data that flows between the United States and other APEC member economies. The FTC and the Department of Commerce assisted in the development of the new APEC privacy program.

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