Zen & the Art of Legal Networking

General Counsel Corner: Getting to Know Your Business

For our latest installment, we spoke with a general counsel who works closely with outside counsel.  We wanted to know,

What is your preference for how a lawyer tries to learn more about you and your business?”

She told us that

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Week of September 29, 2014 on ILNToday – A Roundup!

We’re still digging out after returning early this week from our 2014 ILN European Regional Meeting in Oslo, which was a smashing success.  But our lawyers have been continuing to plug along with producing some excellent content, which we’re sharing over on ILNToday. Let’s take a look at the top articles from this week!


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Client Service: Think Like a Client!

The advice to “think like a client” in order to improve your client service is not a new one – but today, I want to offer you a little bit of a twist on that advice, which will help you to up your game.

The idea of thinking like your client can be a daunting one – while we all endeavor to understand our clients’ challenges, concerns, and pain points no matter what field we’re in, unless we’ve spent time there ourselves, we’re only privy to second-hand knowledge (for the most part). 

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Rainmaking Recommendation from Jaimie Field: How do you want to finish the year?

On this rainy Wednesday here in New Jersey, it’s only appropriate that we bring you another kind of “rainy” post – a rainmaking recommendation from expert Jaimie Field!


Can you believe it? Today is the first day of the last quarter of the year!

Why is it when we were kids the time between September and June felt interminable, yet as an adult you wake up and all of a sudden it’s October 1st?

How do you want to finish the year?

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Two for Tuesdays: Post-Conference Networking

We’ve been full of networking tips here at Zen lately with the ILN’s European Regional Meeting happening last week. It’s only fitting that I sum that up with some post-conference networking suggestions on this week’s Two for Tuesdays!

Tip One: Connect & Share

Any time you leave a conference, whether it’s an ILN conference or not, it’s hard to keep the momentum going as you face a mountain of work and personal responsibilities. It seems to get more and more difficult to step away from the office these days – I know I’m always trying to prepare to leave and spending time catching up when I return, even when I’m checking in and working the entire time I’m away!

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Takeaways from the 2014 ILN European Regional Meeting

It’s Monday, so that means that the 2014 ILN European Regional Meeting is officially in the books. I want to offer a special thanks to our hosts at Okland & Co DA, and especially their managing partner, Tom Carsten Troberg.

As I was flying home yesterday, I had the opportunity to ruminate on the conference, and the takeaways I gained from the various presentations and social functions, and I wanted to share those with you today!

  • There is really no substitute for face-to-face relationship building:As you know, I love social media, and think of it as a great bridge for keeping connections going in between face-to-face interactions.
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General Counsel Corner: Selecting Outside Counsel

For today’s General Counsel Corner, I had the pleasure of having a phone interview with Clay Matthews, Chief Intellectual Property Counsel for NewMarket Corporation. The question I had for Mr. Matthews was:

What is your process for selecting outside counsel?”

His answer was quite interesting, because while some of it was in line with things we’ve heard before, quite a bit of it goes against the grain. He told me: 

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Wondering Wednesdays: Networking Dos and Don’ts

Our latest installment of Wondering Wednesdays goes through my dos and don’ts for conference networking:

Since tomorrow marks the beginning of our 2014 ILN European Regional Meeting, it’s only appropriate that this Wondering Wednesdays addresses the question “What are your dos and don’ts for conference networking?”

In this video, I focus on five, though there are many more. 

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Two for Tuesdays: Content Marketing Ideas

This Two for Tuesdays finds me in Budapest! I am visiting with one of our member firms to meet their partners and have some one-on-one time to discuss the ILN and how they can make the most of their membership.

Lucky for you, I set up my blog posts for this week prior to flying out of town.  For today’s Two for Tuesdays, I’m focused on content marketing – we know what it is and why we should be doing it (if you don’t, please see me after class).  But what are some ideas for what we can do for content marketing? 

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Let’s Get Networking!

It’s September, so you know what that means…it’s prime time to re-ignite your networking efforts! For many ILN members, they’ll have the chance to do that this week, as our European Regional Meeting kicks off in Oslo on Thursday.

While we’ve covered a lot of networking tips in the past, I’m always on the hunt for new ideas and advice to switch things up.  I recently came across this post that offers seven tips for networking success, Let’s look at a few of them, and how they apply to lawyers and law firms. 

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